Sosai for freelancers
Sound like a studio from the first message.
You do not have an account manager, a discovery template or three days for a kickoff call. You have a link, a few voice notes and a client who wants to see something back today. This is the way from that message to something in writing, in one afternoon.
Free to use, for as many projects as you like. PDF included.
- Brandemparo
- CategorySwiss online retail
- Primary audienceSwiss shoppers, 18 to 60
- GoalsLaunch a new shop nationally
- TonePremium · Trustworthy
- Campaign goalAwareness
- ChannelsPaid social
- Do's & Don'tsAll assets in DE, EN, FR, IT
- Formats
- Key message
- Run time
- Budget
Six questions left. Those are the ones Saya asks.
Today
You read the message twice, guess the rest, and start designing. Two rounds later it turns out they meant something else, and the revision is on you.
With Sosai
You paste what they sent. Most of the brief fills itself, you answer six questions, and they confirm it in writing before you open a single file.
Their actual colours
You get hex values, not an approximation.
Paste their site and Sosai crawls it, takes a full page screenshot and reads the colours out of the pixels. What lands in the brief is #5E7A64, not a note saying the green from their website.
That is the difference between a palette you can hand to a printer and one you have to check first. The model is allowed to say which of the measured colours is the brand colour. It is never allowed to write one down.
Every hex comes off the pixels of the page you submitted. The model may say which one is the brand colour. It never invents the value.
Or let them do it
Send them the link instead of interviewing them.
Some clients answer better on their own time than on a call. On Pro you send them a link and they fill the briefing in themselves, under your name, on their phone, saying they do not know wherever they do not know.
You book no call and write no reminder. The link is for that one project, it expires, and it closes itself the moment they send. What arrives is the finished briefing.
Your client answers in their own time, on their own phone, under your name. You do not book a call, and you do not ask twice. The finished briefing is waiting when they are done.
The awkward questions, asked for you
You never have to ask what their budget is again.
Budget, timeline and scope are the questions that make a first conversation feel like a negotiation. Saya asks them as part of a form your client fills in on their own time, and their answer lands in the brief in their own words.
If they leave it open, the brief says so. An unanswered budget field is a better starting point than a number you assumed.
The taste questions work the same way. Style is asked in six pictures and voice in short samples they can read, so what comes back to you is a direction rather than the word premium.
- What is the brand called?
- What does the company do?
- Who is the primary audience?
- What should this achieve?
- What tone should it strike?
- What is the campaign goal?
- Which channels does it run on?
- Anything to avoid?
- Which formats do you need?
- What is the one key message?
- How long does it run?
- What is the budget range?
- When does it have to be live?
- Who signs it off?
Eight of these were already answered by the material you submitted. Saya asks about the rest and stops.
Something to attach
Something to attach to the proposal.
Marketplaces and cold enquiries reward whoever looks most prepared. A structured brief attached to your offer does more than a paragraph of enthusiasm, and it is written in the client's own language.
The PDF is there from the first briefing, no payment in the way. On Pro it goes out under your own logo and colour instead of ours.
The same document either way. On Pro it carries your logo and your colour; on the free plan it carries the Sosai mark. It stays online until you withdraw it.
Help me, Saya
Neither of you has to invent the answer.
One thing this has to say, and in what tone. Those two questions stall more briefings than budget ever has, and it does not matter whether it is you or your client staring at them.
Press Help me, Saya and talk it through in a few sentences. It already read the website, so it asks what a good kickoff would ask and proposes wording when it has enough. Nothing is written into the brief until someone presses the button.
Brand · Step 6 of 12
What is the one thing this has to say?
What do people say about you after they have worked with you once?
no idea really. that we deliver faster than the others i guess
That is the thing, then. Faster is a claim everyone makes, so we should say what makes it true for you.
Suggested answer
Everything ships from stock in Switzerland, so an order placed on Monday is used on Tuesday. Speed is the promise; the warehouse is the reason it holds.
Use this answerSaya proposes. Nothing reaches the brief until you press the button.
What it costs
Free is not a trial, and it never was.
Brief as many projects as you like, finish all of them, export the PDF, send the link. There is no card, no expiry and no briefing counter running down while you work.
One thing is metered, because crawling a site costs us money: reading the sources runs five times a month and starts over on the first. If you outgrow that, Pro is a decision about whose name is on the document, not about whether you can keep working.
Your plan
Free- BriefingsUnlimited
- PDF exportIncluded
- Public share linkPermanent
Resets on the 1st. Nothing else here is counted.
Free is not a trial and does not expire. No card, no time limit, and the briefing you finish today is still yours next year.
Written proof
The brief is the agreement.
Every field shows where it came from, and their own words are quoted verbatim in a section Sosai is never allowed to rewrite. When scope drifts three weeks later, you both have the same document to look at.
That is not a contract, and we would not pretend otherwise. It is the thing most freelance projects are missing anyway.
39 formats
Read one before you write one.
A logo, a one-page site, a flyer, a set of social posts. Different work, different questions, and a different document at the end. Open one and see what a client would get back from you.
Saya is AI. It works for you, not instead of you.
We are not going to pretend otherwise. Saya reads what your client sent, asks what is still missing, and talks a question through when someone gets stuck on it. That is the whole job. Here is what it will not do, and these are commitments, not preferences.
It does not design.
No generated logos, no generated layouts, no generated images. Sosai produces a brief. The design is your work, and it stays your work.
It does not talk to your client without you.
You decide when a briefing link goes out and you can withdraw it again. Nothing is sent on your behalf.
It never invents a fact.
Colours are measured off the page. Text is read, not imagined. Where the model infers something, the field says so until you confirm it.
It says when it cannot read something.
A scanned PDF with no text layer gets reported as unreadable rather than guessed at. We would rather tell you than fill a gap with fiction.
Pricing
Free to brief. Pro to deliver.
Free
Brief as much as you like. The whole engine, nothing held back.
- Unlimited briefings, finished and shared
- The full briefing, on screen and as a PDF
- Public share link that stays live for good
- 5 source analyses a month
- Carries the Sosai mark
Sosai Pro
For the work that leaves your studio under your own name.
- Your client fills the briefing in, under your brand
- Full white-labeling: your logo and colour
- Sources read without a monthly limit
- A job post text, ready for a marketplace form
We set out to build the most thorough creative briefing engine there is.
Not the fastest to a page of text. Plenty of tools do that, and most of them are free, because generating text is no longer difficult.
We wanted the one that actually reads what your client sent, measures what can be measured, and admits the rest. Whether we managed it is not ours to say.
Judge it by the first briefing you make. It takes about five minutes.
Built in Zurich. Free to use, no card.